About K.D.L Digital Marketing

Meticulously cultivated, carefully crafted formulas for successful digital campaigns.

Providing Unique Perspectives into How Buyers Perceive Current Markets & How Market Trends Adapt to Changing Ethos.

In today’s digital world you need a partner who can help you take advantage of marketing opportunities across a variety of channels in real-time. As a strategist I execute digital marketing campaigns from ideation through execution. It is my responsibility to outrank competition, increase brand awareness and bring quality traffic to your website(s) to gain customer insight, increase leads and drive sales.

Search Engine Optimization SEO

On-site & off site search engine optimization of the website(s), tech-seo audits, staying ahead of algorithm changes, video creation, keyword discovery, content optimization, link-building, google analytics, google search console and local search marketing. Maintaining SEO workbooks for every marketing campaign, tracking relevant site trackers, demographics, and keyword rankings.
Social Media

Heighten brand awareness, build a community around your business, accurately target audiences, strengthen engagement strategies for increased brand loyalty, increase customer satisfaction and positive brand perception, convert social followers into qualified leads and new business. Grow revenue (by increasing signups or sales).
Paid Media

Paid social, PPC, SEM or display, we take your objectives, analyze various markets and place marketing campaigns to garner the highest amount of track able actions for your dollar. Leading strategy, budgeting, audience build and placement Analyzing data to provide recommendations and implementation of tactics to maximize ad budget.
Analytics

Define and attain key performance indicators (KPIs). Discover insights that will guide strategic decisions and uncover optimization opportunities using advanced analytics techniques. Examine, interpret and report results of analytical initiatives to stakeholders in leadership, technology, sales, marketing and product teams.

Key Performance Indicator KDL process about

THE PROCESS

Meticulously cultivated, carefully crafted formulas for successful digital campaigns.

Create and implement digital marketing strategies. Maximize marketing & creative opportunities across a variety of channels in real-time by analyzing campaign analytics collected from search engine marketing, social media platforms, advertising and paid media campaigns.

Research & Planning

Conduct SEO audit, research target audience, complete competitor analysis, find valuable keywords, create SEO recommendations.

Design & Testing

Identify and create marketing and advertising opportunities, construct paid ad campaigns and optimized content for the website, email, PR, blog & social media.

Implementation & Analytics

Define and attain key performance indicators (KPIs). Discover insights that will guide strategic decisions and uncover optimization opportunities using advanced analytics techniques.

Kelly Donahue Lussan

Owner - SEO Guru

As a strategist I execute digital marketing campaigns from ideation through execution. I utilize integrated marketing technology stacks and assemble the most effective technologies to achieve the goals of both B2B & B2C businesses. It is my responsibility to outrank competition, increase brand awareness and bring quality traffic to website(s) to gain customer insight, increase leads and drive sales. I specialize in the implementation of integrated digital marketing strategies, optimization of websites, email and social media campaigns, including technical SEO audits and development of both natural and paid search engine optimization. I’ve meticulously crafted strategies for success in digital campaigns by creating performance oriented, holistic & scalable marketing strategies. I define objectives, analyze various markets and place marketing campaigns to garner the highest amount of trackable actions for the budget and goals. I design, maintain and supply content as well as monitor/analyze KPI metrics. As an experienced, empathetic and service-oriented marketing specialist, I have led high- growth, innovative and profitable campaigns for an array of industries and businesses ranging from start-ups to mid-sized and provided services to an extensive portfolio of clients. My experience includes positions that have demanded high levels of excellence. I will continue to require the same standards of excellence of myself and bring my personal & professional ethics into every position I hold.

You need a partner who can help you take advantage of marketing opportunities across a variety of channels in real-time. As a strategist I execute digital marketing campaigns from ideation through execution. It is my responsibility to outrank competition, increase brand awareness and bring quality traffic to your website(s) to gain customer insight, increase leads and drive sales.

Ignite Your Business!

Whatever stage you’re in, whatever your budget, you can make a positive change for your brand to drive sales.